Enterprise Analytics Startup Interana Raises $20M

Interana, the event-based enterprise analytics company founded by former Facebook engineers Bobby Johnson and Lior Abraham has raised $20 million in a Series B financing round led by Index Ventures, with participation from existing investors investors Battery Ventures, Data Collective and Fuel Capital. The company has now raised a total of $28.2 million since it launched two years ago.

The Silicon Valley startup hopes to bring Facebook-like visuals to enterprise analytics and deliver visual data discovery tools that are easy to use. Only 75 days out of stealth mode, the company says it has already seen demand for its product. Interana has set up multiple proof-of-concept deployments with potential customers and recruited employees from companies such as Datameer, Elance, Netflix, Oracle, and Symantec.

"This is a new form of analytics where streaming data and data at rest are analyzed together, enabling companies to reach the elusive goal of seeing how real-time snapshots fit into historical trends," Tony Baer, principal analyst at market research firm Ovum, said in a statement. "Traditionally, enterprises have required separate analytic tools and data platforms to put those pieces together. Interana’s event-based analytics solution allows companies to analyze click stream logs, feature usage, and place that in the historical perspective of how they have acted with the customer, which is a whole new way of looking at data."

Mike Volpi, general partner at Index ventures, will join the startup's board.