Fortune at Capacity, Starts Expansion

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The Fortune Data Centers facility in San Jose, Calif.

Fortune Data Centers has filled the first phase of its new data center in San Jose, Calif. and begun an expansion program to bring additional capacity online, the company said today. Fortune said that the 8 megawatt first phase of its project has been fully leased within six months of launch. The company has now begun construction on the second phase, which will add another 6 megawatts of power capacity.

"Despite a tough economic climate, demand for data center space continues to be a bright spot," said Fortune Data Centers CEO, John Sheputis. "To have a facility of this size fully leased in such a short time period should confirm the market strength of Silicon Valley. We have a strong team with great vendors and business partners that helped make this happen."

New Supply in Silicon Valley
Fortune's ability to quickly fill the 43,000 square feet of raised floor in its first phase is a reminder of how market dynamics in Silicon Valley have been affected by the postponement of several projects, which has raised the spectre of a serious imbalance between data center supply and demand. The expansion by Fortune, along with the recent announcement by Equinix of major new data center in San Jose, will add critical new space.

Fortune's Sheputis said he believes the company's focus on energy efficiency has paid dividends. The company was awarded $900,000 in incentives from its utility, PG&E, for energy efficiency enhancements in the design and equipment purchase of the Fortune facility. Perhaps more importantly, Sheputis said the value of efficiency is resonating with customers. 

The Value of Efficiency
"Our tenants are among some of the most respected companies in the world,” he said. “They recognize that there are significant cost savings to be realized by partnering with a company that delivers highly energy-efficient data center space.”

Fortune’s Phase 1 had a Power Usage Effectiveness (PUE) of 1.37 at full load during its commissioning. “We exceeded our PUE projections for Phase 1 and expect to deliver an even better PUE for Phase 2 by leveraging and advancing many of the efficiency measures used in the first phase,” explained Sheputis.

“We are currently defining the technical program for Phase 2, and it will include state-of-the-art efficiency measures for service redundancy and energy density," he added. "We’re confident that increasing the facility’s capacity will not only lower tenant operating costs, but our expansion should result in lower power costs for our tenants.”