Roundup: Romonet, Platform Computing, Salesforce.com

Here’s our review of today’s noteworthy links for the data center industry:

Romonet announces version 2 of Prognose suite.  Predictive modeling software company Romonet announced version 2.0 of its  Prognose software suite.  The company is also announcing three additional components to the suite with Prognose energy, Prognose economics and Prognose enterprise. Prognose 2.0 brings advanced features including the ability to simulate over a full Typical Meteorological Year (TMY) delivering even greater accuracy and climate sensitive analysis of data centers based on their actual or intended geographical location. The new Node Level Resilience (NLR) feature allows users to rapidly model the impact of control system changes reducing the risk of an unexpected behavior impacting data center availability and uptime. "Our clients want to operate data centers that are cost and energy optimized throughout their life cycle," said Zahl Limbuwala, co-founder and CEO of Romonet. "For us, that means delivering world leading predictive modeling software tools that provide a clear and accurate forecasting of hour-to-hour operational performance, energy usage and total cost of operations for the entire the data center facility."

Platform Computing drives scientific breakthroughs. Platform Computing, which was acquired by IBM, announced that Cancer Research UK, a world leader in the study of cancer, has turned to Platform LSF to help drive forward its human genome research project at the Cambridge Research Institute (CRI). The institute has gained greater insight into genetic cancer mutations through an advanced genetic sequencing platform that was paired with Platform LSF. CRI has already saved the equivalent in man hours of one full-time employee by integrating Platform LSF.  "Platform LSF gives us the means to produce and manage a wealth of gene sequencing data that we could only have dreamed about previously," said Peter Maccallum, head of IT and scientific computing at Cancer Research UK in Cambridge. "This has already lead to tangible published work looking into breast cancer, and is proving its worth in helping our researchers further the understanding of how cancers progress."

Salesforce.com unveils social marketing cloud.  Salesforce.com (CRM) unveiled the Radian6 Social Marketing Cloud. The Radian6 Social Marketing Cloud extends the social enterprise to marketing with new features in social monitoring, insights, engagement, workflow and websites. The goal of the new cloud is to help social enterprises transform the massive volume of social media conversations into meaningful engagements. Radian6 is based on five key pillars: social monitoring - managing millions of conversations, social insights - leveraging social media intelligence, social engagement - connecting with customers and prospects, social workflow - delivering millions of social conversations across the enterprise, and social websites - empowering marketers to move at the speed of social. Radian6 is available immediately and will start at $600 per deployment, per month.